Annapolis, MD. (June 26, 2024) – The Anne Arundel Economic Development Corporation (AAEDC) announces the hiring of Victoria Zelefsky as Vice President of Communications, strengthening the organization’s senior leadership team as it enters a new phase of growth.
“I am thrilled to add Victoria to our team,” said President and CEO Amy Gowan. “She possesses an impressive depth of marketing and communications experience across multiple industries, along with a very strong track record of establishing goals and delivering results. Working with our senior leadership team, she will offer a fresh perspective that will be crucial to setting AAEDC’s long-term strategic vision.”
Zelefsky will lead internal and external communications, public and government relations, public policy, brand messaging, marketing strategy, and special events for AAEDC, a quasi-governmental organization based in Annapolis, Maryland.
“I am honored to join AAEDC during this exciting time of growth and new initiatives. By promoting our diverse programs and resources, I aim to solidify our role as the go-to hub for business information and support,” said Zelefsky. “I look forward to working with the talented AAEDC team to make a lasting positive impact on businesses, entrepreneurs, and residents in our community.”
Zelefsky, who joined AAEDC in April 2024, hit the ground running by managing the communication strategy for the organization’s recent request for proposals for the redevelopment of a County-owned property in Glen Burnie. She will continue to advance the organization’s mission forward through comprehensive corporate communications strategies and the execution of strategic marketing plans, aiming to enhance business retention and promote Anne Arundel County as a premier business destination.
Bringing over a decade of experience in communications, digital marketing, and public relations to AAEDC, Zelefsky joined the organization in the spring of 2024, after serving as Director of Brand & Communications at The Menkiti Group + Keller William Capital Properties, in Washington, D.C., and as Creative Director at Kurv Agency. She has also held leadership roles at Bon Appetit Management Company at Johns Hopkins University, MenuTrinfo, the Monte Restaurant Group, and Squisito Franchise Enterprises.
An avid traveler and professional opera singer turned marketer, Zelefsky possesses a Bachelor of Music in music from the University of Northern Colorado and a Master of Music from the Peabody Institute of Johns Hopkins University. After growing up in Colorado, Zelefsky is happy to now call Anne Arundel County home. She resides in Arnold, Maryland, with her husband and one-year-old son.
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Victoria Zelefsky
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